Reader’s Choice Award for Accountants

Readers of CPA Practice Advisors made their pick already for the magazine’s 2-13 Reader’s Choice Awards and they have picked Avalara.


This sales tax and compliance automation service company that already has the lead in a cloud based industry was won through votes. Over 50,000 accountants were involved and this company had won them over. AvaTax Certs won in Sales and Use Tax Exemption Certificate Management category, while AvaTax 1099 won in 1099/W-2 Compliance category. Meanwhile AvaTax and TrustFile won them over under Sales and Use Tax category.

"Based on the votes, it's clear to me that our readers understand and rely on the stability and availability of cloud-based providers such as Avalara to automate and expedite sales tax reporting and compliance for their clients," said Darren Root, CPA.CITP, CEO of RootWorks LLC and executive editor of CPA Practice Advisor. "AvaTax Certs is an excellent example accountants can look at to make the entire sales tax process not only efficient, but cost effective as well."

"As we work to strengthen our relationships with the accountants community as a whole, nothing is more important to us than receiving this level of support and recognition directly from the professionals who are so influential in helping their clients comply with, and report on, sales tax,” said Scott McFarlane, CEO and co-founder at Avalara. “That’s a vote of confidence for our products, but it also shows that the accounting profession embraces and trusts the ease of use and simplicity of cloud-based solutions.”

Posted by Diane Araga, on January 23, 2013 at 9:00 AM